SkinnyDipped: Breezy and Val Griffith. The Flourishing Snack Company That Almost Failed
How I Built This with Guy Raz
- Published
- December 29, 2025
- Duration
- 1h 24m
- Summary source
- description
- Last updated
- Jun 24, 2026
Discusses For decades, snack companies believed Americans wanted everything sweeter.More sugar. More chocolate…
Summary
For decades, snack companies believed Americans wanted everything sweeter.More sugar. More chocolate. More indulgence.But what if that assumption was wrong?In this episode, a mother-daughter team set out to make a sleeker version of a chocolate almond— and nearly lose everything in the process.Val Griffith was a longtime TV producer in Seattle. Her daught…
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Show notes
For decades, snack companies believed Americans wanted everything sweeter.More sugar. More chocolate. More indulgence.But what if that assumption was wrong?In this episode, a mother-daughter team set out to make a sleeker version of a chocolate almond— and nearly lose everything in the process.Val Griffith was a longtime TV producer in Seattle. Her daughter Breezy was bouncing between failing business ideas in Miami and New York. When a family tragedy brought Breezy back home, the two began talk