Cover art for Planet Money

How Black hair care grew Black power

Planet Money

Published
January 7, 2026
Duration
29:16
Summary source
description
Last updated
Jun 7, 2026

Discusses The Afro is one of the most iconic hairstyles of the last century. And one of its main ingredients w…

Summary

The Afro is one of the most iconic hairstyles of the last century. And one of its main ingredients was a hair product – Afro Sheen. But Afro Sheen did so much more than make Black afros shine. It was the money behind the television show Soul Train, it helped fuel the civil rights movement – all because of an entrepreneur named George Johnson. For decades,…

Intelligent report

Sign in to read teasers, or upgrade to Research Pro to commission a new dossier for this episode. Learn more →

Show notes

The Afro is one of the most iconic hairstyles of the last century. And one of its main ingredients was a hair product – Afro Sheen. But Afro Sheen did so much more than make Black afros shine. It was the money behind the television show Soul Train, it helped fuel the civil rights movement – all because of an entrepreneur named George Johnson. For decades, Joan and George Johnson owned and ran Johnson Products Company, a Black hair care company out of Chicago. Their intimate understanding of what