The Healthtech Marketing Show
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The Healthtech Marketing Show: Building an AI Lead Scoring System That Boosted Conversion by 70%
- Published
- August 23, 2026
- Duration
- 33:50
- Summary source
- description
- Last updated
- Sep 20, 2026
Discusses ai.
Summary
Building an AI Lead Scoring System That Boosted Conversion by 70% Your marketing engine is generating leads, but how do you know which ones are actually worth handing to sales? That is the question at the heart of this episode, and it is one that gets harder to answer the bigger your funnel gets. On this episode, host Adam Turinas sits down with Nick Pana…
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Show notes
Building an AI Lead Scoring System That Boosted Conversion by 70% Your marketing engine is generating leads, but how do you know which ones are actually worth handing to sales? That is the question at the heart of this episode, and it is one that gets harder to answer the bigger your funnel gets. On this episode, host Adam Turinas sits down with Nick Panayi, a technology marketing veteran who most recently led marketing at Inovalon. If you listened to the episode with Nick last year, you know he
Themes
- ai