Thrive Causemetics
How I Built This with Guy Raz
Thrive Causemetics: Karissa Bodnar. How $150 a Day in Sales Turned into a $150 Million Beauty Business with a Mission
- Published
- September 14, 2026
- Duration
- 48:18
- Summary source
- description
- Last updated
- Sep 14, 2026
Discusses Karissa Bodnar had a dream job at L'Oréal when a close friend died from cancer at age 24. It shook h…
Summary
Karissa Bodnar had a dream job at L'Oréal when a close friend died from cancer at age 24. It shook her up and made her reassess what she really wanted to do with her life. The answer? Build her own beauty business with a mission of “giving back.”The problem? Nobody seemed to want to carry her products. She pitched Sephora, Nordstrom, Ulta, and others—and …
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Show notes
Karissa Bodnar had a dream job at L'Oréal when a close friend died from cancer at age 24. It shook her up and made her reassess what she really wanted to do with her life. The answer? Build her own beauty business with a mission of “giving back.”The problem? Nobody seemed to want to carry her products. She pitched Sephora, Nordstrom, Ulta, and others—and kept hearing no.She stuck it out, pouring tens of thousands of dollars of her own savings into it, and worked a full-time job to fund the formu