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The Healthtech Marketing Show

Healthcare NOW Radio Podcast Network - Discussions on healthcare including technology, innovation, policy, data security, telehealth and more. Visit HealthcareNOWRadio.com

The Healthtech Marketing Show: From the Archive: Rebuilding Your Pipeline Strategy for How Healthcare Buyers Actually Buy

Published
September 21, 2026
Duration
33:28
Summary source
description
Last updated
Oct 4, 2026

Discusses Ep 142 - From the Archive: Rebuilding Your Pipeline Strategy for How Healthcare Buyers Actually Buy …

Summary

Ep 142 - From the Archive: Rebuilding Your Pipeline Strategy for How Healthcare Buyers Actually Buy Another special episode from the vault. Instead of Adam Turinas hosting, you’ll hear his colleague Mark Erwich, Chief Strategy Officer at Health Launchpad, and Adam as guests on the Sway Health Podcast, in conversation with Colin Hung. They recorded this ab…

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Show notes

Ep 142 - From the Archive: Rebuilding Your Pipeline Strategy for How Healthcare Buyers Actually Buy Another special episode from the vault. Instead of Adam Turinas hosting, you’ll hear his colleague Mark Erwich, Chief Strategy Officer at Health Launchpad, and Adam as guests on the Sway Health Podcast, in conversation with Colin Hung. They recorded this about a year ago, but if anything, the topic feels more relevant today than it did then. They get into the real mechanics of the healthcare buyer