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Results for "SaaS pricing leverage"

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Episodes

  • B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles
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    How B2B Marketers Use Deal Desks to Close Complex Sales

    B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 12, 2026

    Episode 46 of B2B Marketing with Fexingo dives into the deal desk — the cross-functional team that emerges late in complex enterprise sales to approve discounts, bundle pricing, and contract terms. Lucas and Luna break d…