Cover art for Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams

Lucas

Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams

How to Sell When the Prospect Says They Have No Budget

Published
July 9, 2026
Duration
8:09
Summary source
description
Last updated
Aug 9, 2026

Discusses Episode 104 of Sales Leadership with Fexingo tackles one of the most frequent objections in B2B sale…

Summary

Episode 104 of Sales Leadership with Fexingo tackles one of the most frequent objections in B2B sales: 'We don't have budget for this.' Lucas and Luna break down why 'no budget' is often a mask for something else — lack of priority, fear of change, or an unclear decision process. They walk through a real-world example from a mid-market SaaS deal where a r…

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Show notes

Episode 104 of Sales Leadership with Fexingo tackles one of the most frequent objections in B2B sales: 'We don't have budget for this.' Lucas and Luna break down why 'no budget' is often a mask for something else — lack of priority, fear of change, or an unclear decision process. They walk through a real-world example from a mid-market SaaS deal where a rep turned a flat 'no budget' into a six-figure commitment by shifting from price negotiation to business-case building. The episode covers the