Lucas
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams
How Top Reps Turn a Reference Call into a Renewal
- Published
- August 26, 2026
- Duration
- 6:27
- Summary source
- description
- Last updated
- Sep 13, 2026
Discusses In this episode of Sales Leadership, Lucas and Luna explore the overlooked power of reference calls …
Summary
In this episode of Sales Leadership, Lucas and Luna explore the overlooked power of reference calls in renewal conversations. They break down a specific tactic: turning a routine renewal check-in into a live reference call where a happy customer speaks directly to the current customer about value. Using the example of a cybersecurity software company, the…
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Show notes
In this episode of Sales Leadership, Lucas and Luna explore the overlooked power of reference calls in renewal conversations. They break down a specific tactic: turning a routine renewal check-in into a live reference call where a happy customer speaks directly to the current customer about value. Using the example of a cybersecurity software company, they walk through how the sales rep facilitated the call, the questions that surfaced, and the renewal that followed. They also discuss the psycho