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The Knowledge Project

The Knowledge Project

Uncovering the timeless principles that drive success. Hosted by Shane Parrish (entrepreneur, investor, speaker, and author), the goal of each episode is simply to master the best of what other people have already figured out. Learn More: Timeless insights into business and life in 5 minutes a week: https://fs.blog/newsletter Shane's Books: https://fs.blog/books

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    David Heacock: Building Filterbuy

    Published Feb 18, 2025

    David Heacock

    Filterbuy Founder and CEO David Heacock reveals how he built a boring 250m business, the formula for scaling, and why obsession wins. David Heacock is the founder and CEO of Filterbuy, a direct-to-consumer manufacturer of custom air filters that has grown from a family garage operation into a $250M revenue business. If you’re driven by bold decisions and value hard-won lessons, this conversation is your playbook. Don’t miss out on the insights that could redefine your own path to success. (00:02