Results for "B2B SaaS"
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50 results
Episodes
StandardSummaries onlyHow Top Reps Use AI Without Sounding Like a Robot
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 18, 2026
Lucas and Luna explore how sales professionals can effectively use AI tools—like ChatGPT and Gong—without losing the human touch that closes deals. They discuss a real case: a B2B SaaS company whose reps increased close …
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How Sales Reps Can Use Buyer Personas to Shorten the Sales Cycle
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 19, 2026
Lucas and Luna explore how detailed buyer personas can help sales reps qualify faster, personalize outreach, and shorten the average deal cycle. They dive into a case study from a B2B SaaS company that cut its sales cycl…
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How Sales Reps Can Use the Zeigarnik Effect to Keep Prospects Engaged
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 24, 2026
In this episode of Sales Leadership with Fexingo, Lucas and Luna explore the Zeigarnik Effect—the psychological principle that people remember interrupted tasks better than completed ones—and how sales reps can use it to…
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How Top Reps Use the Reciprocity Principle Without Being Manipulative
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 16, 2026
Episode 117 of Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams. Lucas and Luna explore how sales reps can ethically use the reciprocity principle to build trust and close deals. They brea…
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How Cold Emails Can Sound Human
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 15, 2026
Lucas and Luna break down the three structural mistakes that make most cold emails sound robotic, using a real before-and-after example from a B2B SaaS company that doubled reply rates by rewriting just the first sentenc…
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How Top Reps Use Buyer Personas to Shorten the Sales Cycle
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 22, 2026
In this episode of Sales Leadership with Fexingo, Lucas and Luna explore how top-performing sales reps use buyer personas not as static marketing handouts, but as dynamic tools to accelerate deal velocity. They break dow…
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The Closing Speech That Wrecks Your Deal
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 15, 2026
Most sales reps ruin their own deals in the final ten seconds of the close. In this episode, Lucas and Luna break down the specific language patterns that trigger buyer resistance — and the one shift that flips the scrip…
StandardSummaries onlyHow B2B Marketers Use Product-Led Sales to Convert Free Users
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 10, 2026
Lucas and Luna dive into product-led sales (PLS) — the hybrid go-to-market model that blends product-led growth with traditional sales. They break down how companies like Canva, Calendly, and Snowflake use product usage …
Intelligent Report20Sales: The $100M CRO Bubble: Why Anthropic Are Causing a Comp Crisis | Why You Should Never Hire From Salesforce or Service Now | How to Hire, Train and Forecase in a World of AI with Chad Peets and Chris Degnan
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch· May 23, 2026
Chad Peetz & Chris Degnan—who scaled Snowflake from $0 to $4B ARR—expose why logo-brand hires are order-takers, how Anthropic is inflating CRO packages to $100M, and what actually builds a durable sales org.
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How to Use Anchoring in Sales Negotiations
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 7, 2026
In episode 99 of Sales Leadership with Fexingo, Lucas and Luna explore the anchoring bias — why the first number in a negotiation sets an invisible boundary. Lucas shares a 2017 study from the Journal of Marketing Resear…
Intelligent Report10AM Hour: OpenAI Chair Bret Taylor, Taiwan Semi Pressures Chip Trade, Netflix Earnings Preview 7/16/26
Squawk on the Street· Jul 16, 2026
Chip stocks swing wildly post-Taiwan Semi earnings, OpenAI chair Brett Taylor demos Sierra's new enterprise AI agents, Netflix braces for results, and consumer spending holds up despite macro headwinds.
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Why Sales Reps Should Prospect on LinkedIn Not Email
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 11, 2026
Lucas and Luna dive into the shift from cold email to LinkedIn prospecting for B2B sales reps. They analyze a case study of a SaaS company that increased reply rates by 300 percent by replacing cold emails with personali…
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How B2B Marketers Use Partner-Led Demand Gen for Enterprise Pipeline
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 24, 2026
In episode 71, Lucas and Luna explore how B2B marketers can leverage channel partners to generate enterprise demand, using a concrete case: a cybersecurity SaaS company that built a partner co-selling program and saw dea…
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How B2B Marketers Use Expansion Revenue to Grow Enterprise Accounts
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Aug 4, 2026
In this episode of B2B Marketing with Fexingo, Lucas and Luna dive into the quiet engine of enterprise growth: expansion revenue. They break down why the best B2B marketers don't just chase new logos but systematically m…
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20VC: Monday.com CEO on Is SaaS Dead: Will Everything Be Vibe Coded | Will Systems of Record Become Valueless Databases in an Agentic World | Will LLMs Own the Value in the Application Layer with Eran Zinman
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch· Eran Zinman· Mar 2, 2026
Understanding the strategic pivots and market dynamics in the SaaS industry, especially with the integration of AI, is crucial for B2B professionals to navigate investment decisions and anticipate future trends in enterp…
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How B2B Marketers Use In-Product Prompts to Generate Enterprise Pipeline
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 13, 2026
Episode 111 explores how B2B marketers can turn existing product usage into qualified pipeline using in-product prompts. Lucas and Luna break down the strategy behind Canva's 'Print Your Design' upsell and how a SaaS com…
Intelligent ReportTrump-Xi Summit, Benioff: "Not My First SaaSpocalypse," OpenAI vs Apple, Multi-Sensory AI, El Niño
All-In with Chamath, Jason, Sacks & Friedberg· May 15, 2026
Marc Benioff joins to break down the Trump-Xi summit, AI's SaaS reckoning, the OpenAI-Apple fallout, and why multisensory models may be the next big wave.
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How B2B Marketers Use Predictive Analytics to Forecast Account Churn
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 11, 2026
In episode 107 of B2B Marketing with Fexingo, Lucas and Luna break down how predictive analytics can forecast account-level churn in enterprise SaaS. Using the example of a mid-market CRM company that built a churn risk …
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How B2B Marketers Use Net Revenue Retention to Predict Growth
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 8, 2026
Episode 100 of B2B Marketing with Fexingo: Lucas and Luna drill into Net Revenue Retention (NRR) — the metric that separates high-growth enterprise SaaS from stalled ones. They walk through how NRR is calculated, why a 1…
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How B2B Marketers Use Customer Marketing for Expansion
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 2, 2026
Episode 88 of B2B Marketing with Fexingo explores how B2B marketers use customer marketing to drive expansion revenue in enterprise accounts. Lucas and Luna break down the difference between customer success and customer…
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How B2B Marketers Use Competitive Intelligence to Win Enterprise Deals
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 28, 2026
Episode 140 explores how B2B marketing teams leverage competitive intelligence to outmaneuver rivals in long enterprise sales cycles. We look at a real example of a SaaS company that used competitor weak points to close …
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How B2B Marketers Use Dynamic Pricing in Enterprise Deals
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 18, 2026
Lucas and Luna explore how B2B marketers are using dynamic pricing strategies to close enterprise deals faster and increase deal size. They drill into the case of a SaaS company that implemented usage-based pricing with …
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How B2B Marketers Use Customer Advisory Boards to Drive Enterprise Revenue
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 14, 2026
In this episode of B2B Marketing with Fexingo, Lucas and Luna explore how B2B marketers leverage Customer Advisory Boards (CABs) to deepen relationships with key accounts and generate enterprise revenue. They walk throug…
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How B2B Marketers Use Net Revenue Retention to Measure Growth
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 25, 2026
Lucas and Luna dive into Net Revenue Retention (NRR) — the subscription metric that separates healthy B2B companies from churn-heavy ones. Lucas explains why NRR above 120 percent signals strong expansion revenue, using …
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How to Sell When the Prospect Already Has a Vendor
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 14, 2026
Episode 114 of Sales Leadership with Fexingo tackles one of the toughest obstacles in B2B sales: walking into an account where the prospect already has a trusted vendor. Lucas and Luna break down why conventional displac…
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How B2B Marketers Use White Space Analysis for Account Expansion
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 27, 2026
In this episode of B2B Marketing with Fexingo, Lucas and Luna dive into white space analysis — a systematic approach to identifying upsell and cross-sell opportunities within existing enterprise accounts. They break down…
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How B2B Marketers Use Predictive Lead Scoring for Enterprise Sales
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 1, 2026
In this episode of B2B Marketing with Fexingo, Lucas and Luna dive into predictive lead scoring and its impact on enterprise sales cycles. Using a case study from a mid-market SaaS company called CloudBridge Analytics, t…
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How B2B Marketers Use Dark Funnels to Capture Hidden Pipeline
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 16, 2026
Episode 55 of B2B Marketing with Fexingo dives into dark funnels—the un-tracked channels where enterprise buyers research before engaging sales. Lucas and Luna dissect a real case: how a cybersecurity SaaS company discov…
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How B2B Marketers Use Zero-Party Data for Personalization
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 22, 2026
Lucas and Luna explore how B2B marketers are leveraging zero-party data—information customers intentionally share—to personalize enterprise campaigns without relying on third-party cookies. They break down a real case: h…
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How B2B Marketers Use Micro-Credibility to Win Enterprise Trust
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 7, 2026
Episode 99 of B2B Marketing with Fexingo: Lucas and Luna explore how micro-credibility — small, verifiable trust signals like an ISO certification badge or a Gartner quadrant placement — can dramatically shorten enterpri…
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How Sales Reps Can Recover After Getting Ghosted
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 19, 2026
Episode 61 of Sales Leadership with Fexingo tackles one of the most frustrating scenarios in B2B sales: getting ghosted after a promising deal. Lucas and Luna break down the psychology behind why buyers go silent, and ou…
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How B2B Marketers Use Predictive Scoring to Prioritize Enterprise Accounts
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Aug 6, 2026
In this episode of B2B Marketing with Fexingo, Lucas and Luna dive into how enterprise marketers are moving beyond static lead scoring to predictive account scoring. Using a real-world example from a mid-market SaaS comp…
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How B2B Marketers Use Self-Serve Demos to Generate Pipeline
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 11, 2026
In this episode of B2B Marketing with Fexingo, Lucas and Luna drill into the strategy behind self-serve interactive demos as a demand-generation engine for enterprise sales. They use the example of a cybersecurity SaaS c…
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How B2B Marketers Use Channel Partner Incentives to Drive Enterprise Revenue
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 2, 2026
In this episode of B2B Marketing with Fexingo, Lucas and Luna explore how channel partner incentives, specifically tiered rebate structures and MDF (market development funds), can drive enterprise revenue. They break dow…
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How to Sell When the Prospect Says They Have No Budget
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 9, 2026
Episode 104 of Sales Leadership with Fexingo tackles one of the most frequent objections in B2B sales: 'We don't have budget for this.' Lucas and Luna break down why 'no budget' is often a mask for something else — lack …
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How Sales Reps Can Use the Price Anchor to Close Deals
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 23, 2026
In this episode of Sales Leadership with Fexingo, Lucas and Luna explore the psychological power of the price anchor in B2B sales. They break down how the first number you mention shapes the entire negotiation, using rea…
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How B2B Marketers Use Red Teaming to Stress-Test Enterprise Campaigns
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jul 23, 2026
Today Lucas and Luna explore red teaming — a practice borrowed from cybersecurity and military planning — and how a growing number of B2B marketing teams are using it to pressure-test their own ABM campaigns, messaging, …
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How Sales Reps Can Use the Scarcity Principle Ethically
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 21, 2026
In this episode of Sales Leadership with Fexingo, Lucas and Luna dive into the scarcity principle in B2B sales. They explore why traditional 'limited time offer' tactics often backfire with sophisticated buyers and share…
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How to Handle a Prospect Who Lies to You
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 26, 2026
Not every lie from a prospect is malicious. In this episode of Sales Leadership with Fexingo, Lucas and Luna explore the subtle art of detecting and responding to deception in B2B sales. They break down the three most co…
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How Sales Reps Can Use Reciprocity to Close More Deals
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 20, 2026
In this episode of Sales Leadership with Fexingo, Lucas and Luna explore the power of reciprocity in B2B sales. They break down how giving value upfront—whether through a tailored insight, a free audit, or a thoughtful i…
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20VC: SpaceX Soars to $2.7TRN | Anthropic's Fable Banned by US Government | Wix and Adobe Hit All-Time Lows | Mistral Raising at $20BN and The Case for Sovereign Models | Fin Acquired by Salesforce for $3.6BN
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch· Jun 18, 2026
SpaceX's $2.7T IPO, Anthropic's government ban, Salesforce's $3.6B Fin acquisition, and why any liquidity for pre-AI SaaS companies is top-decile performance—Benchmark GP Everett Randall joins to break it all down.
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How Top Sales Reps Handle the CFOs Scrutiny
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 28, 2026
Episode 141 of Sales Leadership with Fexingo tackles a critical skill: selling to the CFO. A 2025 Gartner survey found 72% of B2B deals over $50K require finance sign-off. Hosts Lucas and Luna break down how top reps pre…
- Intelligent Report
20VC: Airtable Sold for $1.285BN | Leo Achenbrenner's Situational Awareness Blows Up | Moonshot AI Raises $3.5B at $35B | Anthropic Model Breaches Three Companies' Security | Big Tech Earnings: Why Palantir Beat The Rest
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch· Aug 6, 2026
Nikesh Arora joins to break down Airtable's $1.3B fire sale, Leo Aschenbrenner's leveraged hedge fund implosion, Anthropic's security breaches, and why compute—not intelligence—will define the next five years of AI.
openaianthropicinvesting 
StandardSummaries onlyAmazon Devs "tokenmaxxing", SpaceX & Google Collab, Anthropic Legal Fight
The Jaeden Schafer Podcast· May 12, 2026
Orbital AI data centers, Anthropic vs. legal AI startups, Amazon's token-maxing scandal, celebrity AI consent registry, and SpaceX's $1.75T IPO pitch all collide in today's wild AI news roundup.
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How Sales Reps Can Combat Buyer's Remorse After the Close
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jul 13, 2026
Episode 112 of Sales Leadership with Fexingo tackles buyer's remorse — the silent deal-killer that can turn a signed contract into a cancellation within weeks. Lucas and Luna break down the psychology behind post-purchas…
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How B2B Marketers Use Salesforce to Predict Churn Before It Happens
B2B Marketing with Fexingo: Enterprise Demand Gen, ABM, and Long Sales Cycles· Lucas· Jun 20, 2026
Lucas and Luna dive into predictive churn scoring using Salesforce data. They break down how a mid-market SaaS company called CloudSync used historical usage patterns, support ticket sentiment, and contract renewal timin…
- Intelligent Report
20VC: Mag7 Earnings: Google & Amazon Win - Meta and Microsoft Falter | Anthropic's $50BN Raise & What it Means for a Potential IPO | Atlassian, Twilio and Five9 Beat: The SaaS Apocalypse Over? | Sierra's $15B Valuation: Peak or Potential
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch· May 7, 2026
Mag 7 earnings breakdown: Google wins big, Microsoft flat without AI, Meta's $150B capex mystery, plus SaaS apocalypse update with Atlassian & Twilio bouncing back, and Palantir's jaw-dropping numbers.
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How Sales Reps Can Use The Decoy Effect To Close More Deals
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 21, 2026
Episode 66 of Sales Leadership with Fexingo explores the decoy effect — the cognitive bias where adding an inferior third option makes a middle option look more attractive. Lucas and Luna break down how B2B sales teams c…
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How Sales Reps Can Overcome the Halo Effect Bias
Sales Leadership with Fexingo: Quota Carriers, Sales Managers, and Revenue Teams· Lucas· Jun 29, 2026
Episode 81 of Sales Leadership with Fexingo digs into a cognitive bias that quietly sabotages deal reviews and pipeline forecasting: the halo effect. Lucas and Luna walk through a real example from a mid-market SaaS team…
StandardSummaries onlyAnthropic CEO Dario Amodei on AI Regulation 5/5/26
TechCheck· May 5, 2026
Anthropic's Dario Amodei and JPMorgan's Jamie Dimon discuss AI regulation, the Mythos rollout, and why some SaaS companies could go bust as AI reshapes the software landscape.
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